England’s Trinidad visit to showcase …
Caribbean event management legacy

event security in action during the ICC Cricket World Cup 2007 matches in Saint Lucia

The head of the company which provided a broad portfolio of event management

services for last year’s ICC Cricket World Cup in the West Indies, has extended

his congratulations and best wishes to organisers of the July 1st Trinidad &

Tobago v England friendly football match at the Hasely Crawford Stadium.

Nigel Rushman, who has over twenty years of experience in the sports industry,

says that the England game will provide an example of the way that

the knowledge, skill transfer and training in event management disciplines

developed for the ICC Cricket World Cup, will stand the region and its territories

in good stead as hosts of future events.

“ICC Cricket World Cup 2007 led to the creation of an event culture and skills

base where none had previously existed. That is a critical element of the non-

physical legacy of the event and Rushmans is proud to have been a part in

creating it,” he said.

“It is good to see that new-found expertise is being put into use in Trinidad and

Tobago. I am sure they will deliver an excellent event and I am proud that

Rushmans and other international companies which worked on ICC Cricket World

Cup 2007 have made their contribution."

one of the volunteers in Saint Lucia during the ICC Cricket World Cup 2007

Writing on the website www.rushmans.com, he reflected on the wide-ranging

role played by Rushmans at the tournament.

“Although the company tends to be recognised as world-leader in the provision

of accreditation and media management services at major events, these were

only two of many roles carried out in the West Indies.

“The media management operation earned the praise of journalists from many

countries, but that is only part of the picture. Rushmans also assisted in the

creation and implementation of the tournament security operation and was

responsible for the volunteer programme, which was widely acclaimed as one of

the triumphs of the event.

“That involved recruiting, training and managing the army of volunteers whose

knowledge, courtesy and infectious enthusiasm were so important to the

successful delivery of the event. The volunteer programme in particular was one

of the areas in which our expertise has contributed to a legacy of skill and

knowledge which will open the door to other events,” said Rushman.

In addition, Rushmans was responsible for the VIP & Protocol, IT &

Telecommunications, Risk Management, Visitor Experience, LOC Liaison, and

Medical, Health & Anti-Doping Programmes.

Nigel Rushman said; “The event represented a great opportunity for Rushmans

to display its full range of event management disciplines. Much credit is due to

the foresight of Chris Dehring, Chief Executive Officer of ICC CWC 2007, to bring

in outside expertise as it did not exist in the Caribbean at that time. Now there is

a legacy that we are proud to have been a part of providing, and it will be

showcased in Trinidad and Tobago.

"The West Indies was an exciting and stimulating place to work and I am

delighted that some of the fruits of that work will benefit future events to be

hosted in those nine countries. We were among a number of international

companies operating in areas such as hospitality, event overlay, merchandising

and event cleaning which trained and worked alongside local people. That

represents the best learning experience possible,” said Rushman.